TECH

TECH

Tech Talk: Unlocking the Secrets of Game Development

Tech Talk: Unlocking the Secrets of Game Development By Joash Pandita A Gathering of Industry Giants On March 6th, BAC’s Omnia Auditorium saw the gathering of industry professionals and tech enthusiasts for an incredible Tech Talk: Unlocking the Secrets of Game Development. A collaborative effort between UNIMY and IACT, the event brought a fusion of insights, innovations and commitments that promised to shape the digital entertainment space in Malaysia. With BAC Education’s Chief Future Officer, Mr. Raja Singham setting the stage for an exhilarating event with his charismatic opening remarks, the audience was hooked at what was to come. As BAC’s Chief Technology Officer Mr. Thillai Raj T Ramanathan stepped onto stage as Moderator, the event turned out to become this wonderful melting pot of ideas of industry stalwarts sharing their ideas. Mr. Muhammad Faris Abd Rahim of Todak Studios Sdn Bhd, Mr. Abdul Rafiq Abdullah from Qudwah Technology Sdn Bhd, Mr. Yee I-Van from MDEC and Mr. Ridzwan Azhar from Cool Code Sdn Bhd were among the notable individuals who graced the stage. Their perceptions, experiences, and ideas created a clear picture of how the game development industry is changing. Even UNIMY’s own, Dr. Juhanita Jiman brought her academic expertise to add great depth to all the discussions while also showcasing the plethora of possibilities and opportunities that students will be exposed to as they venture into this field. Her contributions are not to be understated, as she brought a vast amount of knowledge made the audience aware about the future of game development in Malaysia. Excitement for the Future The key moment undoubtedly, was the signing of a Memorandum of Understanding (MOU) between UNIMY and IACT, represented by Prof. Ts. Dr. Salwani Mohd Daud and Mr. Timothy Chan respectively. Going beyond just mere formality; it symbolised a commitment to empower the next generation of game developers, open doors to new opportunities and solidify Malaysia’s progress in becoming a key player in the industry. A special thanks must be expressed to Ms. Najwa for her vibrant emceeing, keeping the energy high throughout the event and to the dedicated volunteers whose efforts made the event a success. The showcases at the event were equally impressive, from the innovative offerings of 3dots, Panasonic, and ASUSTek Computer Malaysia Sdn Bhd to the captivating performance by Soerengan Dance from SMA Muhammadiyah, Indonesia. Overall, this event ended with hope, encouragement and excitement for the future of the game development industry in Malaysia, especially with this industry booming like it has in the past 10 years. Everyone is excited to see how the game development industry will be fostered into a new era in Malaysia with UNIMY being one of its leaders.

TECH

A.I. in the Modern Business Landscape

A.I. in the Modern Business Landscape Empowering Any Business By Joash Pandita The A.I. Filled World A.I. is everywhere—in our phones, in our schools, on the streets, in vehicles, and even in businesses. Whether we like it or not, it has swiftly assimilated into our everyday lives. Its use, however, can be a contentious matter, but it’s not something to fear at all. It is a useful tool that is already being utilised in every aspect of our lives. It shouldn’t be seen as a replacement for human intelligence and should be treated as a supportive tool to aid our ever-evolving landscape. Data, Data, Data Everything in business is data. When a salary is being paid, a cost of materials, the sales of products—all of it is data that can be quantified and collected. What is one thing current A.I. systems are great at? Compiling and structuring data way faster than any human could Not only is it good at compiling and structuring this data, but it is also able to identify possible consequences and help the human user streamline his or her decision-making process. Businesses have already been utilising A.I. for quite some time. While not as sophisticated as some other A.I. models that are being developed, they are certainly being used to streamline sales systems, focus algorithmic functions, form comprehensive insights in significantly less time, boost operational efficiency via automation, and many more. Here is a list of 5 Companies that significantly use A.I. in their day-to-day operations: 1. Tesla2. Amazon3. Google4. Microsoft5. Facebook All these companies use the help of A.I. to gather data to ensure that users have tailor-made content, features, and recommendations just for them. Each individual will have a different home screen for store recommendations, music suggestions, etc. due to the use of A.I. to understand the patterns of a user’s activity. This overall helps these and many other companies streamline their development processes for future updates and business decisions. While being used by a plethora of businesses, A.I. and its uses are still considered to be in their premature stages. It is in a constant state of fine-tuning and development and probably will stay in this stage for quite a number of years. However, its use in innovation by businesses has been growing significantly. Several corporations across the world have started or have already implemented A.I. into their products to elevate the user experience or are even using A.I. to help develop new products and services to be sold to the general public. A great example of this implementation is the iPhone’s Siri. An example of it being used to create new products to be sold is the current trend to create designs for apparel of all sorts. Used mainly by musical artists and internet influencers, these people are implementing A.I. into their creative business models. So, one begs the question: Is this avoidable? Well, the short answer is “no”. Just like the Industrial Revolution was a complete evolution of how businesses are run, A.I. is just going to be another part of how businesses and beyond will function for years to come. Whether it is going to be on the scale of what the Industrial Revolution was, that is something to see in time.

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